Business

4 Big Social Media Lessons from Small Businesses [INFOGRAPHIC]

by Reedz on May 13, 2013

NBT Promo!

See on Scoop.it – Aspiring Outliers

Social Media is not just a method only being utilized by big brands anymore. Small businesses are starting to embrace and implement social techniques on a grander scale.

A 2012 SMB Group Study found that 20% of small businesses use social in an ad hoc, informal way- to generate leads and drive traffic to websites. The study also revealed that 24% of small businesses are using social in strategic and structured way, including data analysis of market trends and customer driven product ideas.

The businesses practicing strategic social media enjoyed a higher level of integration amongst their departments. The largest disparity between the two groups was uncovered in Customer Service. Only 8% of the companies with an informal social media environment had integrated into Customer Service, while an impressive 43% of the strategic social group integrated Customer Service.

That’s quite a difference and food for though if your small business just kicking the tire with little or no social presence.

See on dashburst.com

Enhanced by Zemanta

{ 0 comments }

Social Influencers: Digital Marketing’s Most Overlooked Resource

1 May 2013

See on Scoop.it – Aspiring Outliers It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who [...]

Read the full article →

An 8-Step Social Media Marketing Strategy For Brands [INFOGRAPHIC]

28 March 2013

See on Scoop.it – Aspiring Outliers Platforms such as Twitter and Facebook come with a pretty steep learning curve – certainly when used for business marketing – and to maximize return on investment it’s essential that you implement a winning strategy. It’s important for businesses to select the right individuals to manage social channels and [...]

Read the full article →

INFOGRAPHIC: What Makes Social Media so Influential?

21 February 2013

See on Scoop.it – Aspiring Outliers If your impression of social media is limited to your friends posting cat videos and teenagers glued to their iPhones – think again. Social media possesses incredible influential power, and since the advent of the Internet it’s evolved from a simple way for people to keep in touch into [...]

Read the full article →

The Path to Social Media Success in 2013: A 12-Month Plan [Infographic]

15 February 2013

See on Scoop.it – Aspiring Outliers Often, the best way to reach a huge goal is to break it down into small, less intimidating goals. To help small businesses tackle the daunting task of developing a social media presence (without feeling overwhelmed), Intuit has created a “Path to Social Success in 2013″ infographic. The 12-month plan divides the goal of achieving social [...]

Read the full article →

Business School Carnival Weekend 2013

6 January 2013

The Business School officially launched the SP Carnival 2013 yesterday morning, a two-day event featuring a number of stalls and activities held on the school’s premises as part of the school’s Business Project. Approximately 90 booths are set up for the carnival; among the features and activities present are food stalls, a reptile house, a [...]

Read the full article →

From Hotpot to Optics – Berrywan Eyecare

21 December 2012

Looking for fashionable, durable, branded and affordable spectacles for kids and adults? Berrywan Eyecare Optical can find the best ones for you! It claims to be the “first eyewear shop in the capital which sells spectacles to kids and gives the lowest price to customers“. Located at Gadong Properties, the recently opened shop is currently [...]

Read the full article →

The New Revolution of Content Marketing [Infographic]

15 December 2012

See on Scoop.it – Aspiring Outliers Content is evolving and marketers need to expand their content marketing strategy to include visual elements into their overall mix. The problem is that customers have less time due to the current state of information overflow. In addition, the fast paced world of social media has forced us to [...]

Read the full article →

Social Media Practices to Expect in 2013

11 December 2012

See on Scoop.it – Aspiring Outliers Social media has rapidly become an important part of many peoples’ lives, not just as a way to keep up with friends and family, but also for professional networks, exploring fields of research, shopping, sharing content and fostering online communities. It has also become a crucial aspect of a [...]

Read the full article →

Social Media Revolution: Revitalizing Modern Business

23 November 2012

See on Scoop.it – Aspiring Outliers The social media industry has revolutionized the online worlds, including the traditional methods to online marketing. Companies and businesses need to develop strategies of their own or they risk behind left in the dust by competitors. Adeo Internet Marketing published this infographic to show you why modern business needs [...]

Read the full article →

How to Use Facebook to Build Your Brand: 4 Great Articles + Infographics

21 October 2012

See on Scoop.it – Aspiring Outliers This article shares links to excellent brand-building articles- everything from marketing statistics to how to use Facebook Offers or run web-based contests. Clearly organized summaries for each link allow you to assess the focus and access the related infographics. Topics covered include: 12 revealing marketing stats about Facebook for [...]

Read the full article →

71 Percent of Businesses Use Social Media [Infographic]

18 October 2012

See on Scoop.it – Aspiring Outliers Social media continues to be a key issue for businesses, and findings in this infographic show that 71.2 percent use social platforms for customer service, as well as conveying some fascinating insights into how businesses utilize these networks. Among the findings, 87.5% have seen a positive impact from using [...]

Read the full article →

The Underlying Importance of Social Media [infographic]

14 October 2012

See on Scoop.it – Aspiring Outliers As a business owner or marketer it’s very important to not only use social media to connect with customers, but also to understand the value in what social media brings. Social media is revolutionizing the way companies market, brand and connect with customers and potential customers in ways we [...]

Read the full article →

How the Internet has Changed in the Last 10 Years [Infographic]

9 October 2012

See on Scoop.it – Aspiring Outliers This infographic visualizes the spectacular rise of the Internet in the last 10 years and how some companies have failed to adapt to the changes. Here’s an interesting infographic that has been making the rounds across social media for the last two weeks. It visualizes the spectacular rise of [...]

Read the full article →

Most People Don’t Use Social Media to Its Full Potential

29 September 2012

See on Scoop.it – Aspiring Outliers Social media sites have enjoyed stunning popularity. However, many users aren’t unlocking the potential of social media as a tool. See on mashable.com Related articles Has Social Media Turned You into a Zombie? [INFOGRAPHIC] Imagery in Social Media & How to Leverage Visual Content [infographic] Social Media Practices to [...]

Read the full article →

Social Media around the World 2012 (by InSites Consulting)

29 September 2012

See on Scoop.it – Aspiring Outliers Social Media around the World 2012 report by InSites Consulting (data collected by SSI and translations by No Problem). The full reports offers 5 eye-catching insights on the status of social media and more than 2.000 facts & figures about social media in 19 countries. Topics cover main adoption [...]

Read the full article →

The Impact of the Electric Car [Infographic]

28 September 2012

See on Scoop.it – Aspiring Outliers This infographic provides an overview of the electric car industry and describes their environmental and energy impact… This visualization offers numerous statistics, facts and global comparisons on the future of electric vehicles, in terms of costs, environment, sales and the role of electric vehicles in our transportation systems across [...]

Read the full article →